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All eyes on Apple, what's their next AI move?
All big tech companies have released something in the AI space, including Meta, Google, Anthropic, Adobe, NVIDIA, OpenAI, and Microsoft. The only company that has been quiet is Apple, but not for long
If it’s not clear yet, this is what I think will happen soon.
Every major tech company except Apple has announced their own LLM.
Apple have spent years perfecting their on-device neural engine. Capable of some absolute insane operations. Loads of compute in a small and energy efficient form factor.
With M1, M2 & soon M3 the neural engine is even more powerful than their A series mobile chipsets.
While we currently need the cloud to run ChatGPT and it’s clunky, I think Apple is going to blow everyone out of the water here. Both on desktop class hardware and mobile.
I think Apple will be launching their own secure and private LLM that runs on device (edge compute). And when necessary it offloads more heavy workloads to a cloud based LLM that’s optimised for heavier tasks. So we will initially have some hybrid.
Personal, with tight hardware and software integration this AI will be omnipresent. Apple will probably use this to sell a lot of new hardware that they claim is needed to run this. They will make a lot of moneys.
For me the LLM’s will form the new protocol level technology upon which most new software will be built. We will have to re-wire our core understanding about what an application is.
Single-use apps will be a huge thing. If you need to solve a unique problem, and nobody has ever done software for that because not enough market. With an LLM even a problem with only one user, will be doable, enter your ask, and code gets written, problem gets solved. Runtime ends, app dies. Done. Single use apps are born.
It’s hard to predict or try to understand how the world will look just 10 years from today. It will be very different, we have passed the inflection point, the rocket engines have been lit. We’ve taken off.
Add to all the above that every single field, category and market will be disrupted at the same time. And not only with text/coding but with any multi-media we have. Images, video & audio. Anything we can come up with can and will be enhanced or disrupted by AI.
Once we got more people that will have their AI A-ha moment the rate of change and adoption will continue to increase. This will continue until we have global access and coverage.
People will get left behind, and this will be one of the most important things to try to combat. Having a 0% left behind policy. We need to make sure AI benefits all.
We’re living through a paradigm shift, and we’re witness a new protocol level technology. We’re seeing it arrive in real-time and most people have no clue about what’s about to happen.
I’m not an AI alarmist, I’m an AI gardener, and optimist.
We will have time to adapt. Not as long as we had during the Industrial Revolution, but enough time to make sure we have a chance at a positive outcome.
We’re moving away from the Information Age into the Age of Intelligence. With unlimited access to intelligence anywhere, anytime.
18th Mars 2023 - Linus Ekenstam
Would love to hear your thoughts on this, feel free to comment on Substack or join in on the conversation on Twitter.
🎙️ Introducing Humans In AI!
In the inaugural episode of Humans in AI (The Not A Bot new video podcast series), Haroon chatted with me Linus Ekenstam — co-founder of Bedtimestory.ai, CMO of Konch.ai, and a proud father to two little girls. About my non-traditional journey to becoming a builder in AI. Project’s I’m working on and are excited about and some of my favorite AI tools.
Haroon also dubbed me one of his favorite creators in the AI space, really enjoyed this conversation Haroon, even if I locked myself into the bathroom to make it work 🙏🏻 🤣
If you are still here, thank you. I hope you enjoyed this muse into Apple next move in the AI space. If you have questions, feel free to reply to this email or reach out to me on Twitter
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